Dan Yessian's 'Armenian Trilogy' Premieres Oct. 14

Dan Yessian's 'Armenian Trilogy' Premieres Oct. 14

Dan Yessian, composer and founder of Yessian Music Inc. will see the premiere of his classical work, An Armenian Trilogy, on October 14. The performance will be at Aram Khachaturian Concert Hall in Armenia’s capital city, Yerevan. As a descendent of survivors and a proud member of the Armenian American community, Yessian was asked to write a classical composition to commemorate the 100th anniversary of the Armenian Genocide.

Originally written for piano and violin, the composition is divided into three movements: The Freedom, The Fear and The Faith. The upcoming concert will premiere the fully orchestrated version. The finale features a powerful and moving song I See Wings, using music from the third part of the trilogy and was written in collaboration with song writer David Barrett. Barrett is credited with the beloved NCAA men’s basketball championship anthem One Shining Moment.

Yessian will be travelling to Yerevan for the first time, visiting the country where his grandparents were born. He grew up hearing the tragic stories of the genocide in Armenia, where 1.5 million Armenian citizens were murdered by the Turkish Ottoman Empire in 1915.

“Armenia has called out to me all my life and writing An Armenian Trilogy has allowed me to explore my roots through music. While my early musical years were spent writing jingles, this is my musical legacy,” he explained.

For Yessian, his musical career has come full circle. His early classical training on the clarinet led to his first break in his teens, with a local Armenian band in Detroit. In 1971, he would launch his commercial music business in a renovated bait shop-turned-studio in Farmington Hills, Mich., and expand offices to New York, Los Angeles and Hamburg, Germany.

Yessian spent the bulk of his career creating music for advertisements for international brands, including many Fortune 500. Nowadays, he can be found working alongside his sons, Brian and Michael, on campaigns for companies such as United Airlines, Ford Motor Company, Macy’s, McDonald’s, Taco Bell, Nintendo, Disney, Walmart, Toyota and Mercedes-Benz. Yessian Music has also provided music for many television shows including Sunday Night Football, Timeless, Emerald City, The Voice, The Blacklist and ESPN’s College Football. Organizations across the globe turn to the company for unique music and sound design, including providing the music for the new One World Observatory at the former World Trade Center in New York City.

“I’ve written music all of my life: composition after composition and song after song. While I’m proud of all my work, ‘An Armenian Trilogy’ has proven to be a massive reward for my musical past,” said Yessian. Writing at a piano previously owned by renowned American composer and songwriter Burt Bacharach, Dan has returned to his classical origins and paid homage to his Armenian heritage.